Chapter 5 · Staying in the loop
And your results land in your inbox.
You're busy. Aduvo emails the reports to you — no logging in.
Click any one to see the real thing.
Aduvo is hard at work and here's
what you've accomplished.
Happy Thanksgiving, Rachel.
Grateful for you this year — thanks for trusting us with your home. Wishing you a warm table and a full house. 🦃
Campaign
[Holiday Touches]
Message
[Thanksgiving: A quick thanks]
Sent Wednesday, November 27, 2024 at 8:00am CST
Sent
300
Delivered
246
Opened
21.7%
Unsubscribed
6
After every big send
Day-after report
The day after any big send — a holiday email, newsletter, seasonal touch — a plain-English recap of how it landed.
Aduvo <reports@aduvo.com>
Weekly summary · Monday morning
Jun 1 – Jun 7, 2026
Hi Marcus,
Here's your unforgettable week with Aduvo
Jun 1 – Jun 7, 2026 · campaign activity, engagement, and what's next.
Campaigns sent
9
of 12 active drove this week's volume
Messages sent
158
this week
↑ 14% vs last weekPeople reached
87
unique opens
↑ 9% vs last weekClicks
23
engaged readers
↓ 4% vs last week12
campaigns actively running
Your database is being nurtured automatically — no extra effort needed.
Celebrations on the horizon
8 personal moments in the next 7 days
Already in motion — keeping you unforgettable.
- Mon, Jun 8
Patricia Williams
Birthday
- Tue, Jun 9
James Rodriguez
3 years in their home
- Wed, Jun 10
Rachel Chen
Birthday
- Wed, Jun 10
Michael Thompson
5 years in their home
- Thu, Jun 11
Jennifer Park
Birthday
- Fri, Jun 12
Robert Martinez
1 year in their home
- Sat, Jun 13
Amanda Foster
3 years in their home
Other scheduled campaigns
6 sends scheduled in the next 7 days
Separate from the celebrations above — newsletters, marketing sends, and reminders already on the calendar.
- Tue, Jun 9 · 9:00 AM
Newsletter
June Market Update
Your June rate & market snapshot
- Wed, Jun 10 · 10:00 AM
Educational
Pre-Approval 101 Workshop
Five monthly workshop reminder
- Ongoing
Reminders
Quarterly Check-In
Personal touch-base with past clients
- Thu, Jun 11 · 8:00 AM
Lead Nurture
First-Time Buyer Sequence
Day 3: Pre-approval basics
- Fri, Jun 12 · 9:00 AM
Educational
Rate Lock 101
Understanding when to lock your rate
- Sat, Jun 13 · 7:00 AM
Business Partners
Realtor Co-marketing Drop
Quarterly partner update
Engagement
14 opens & clicks worth a look
Opens tell us who's still listening. Clicks tell us who's leaning in — both are signals, clicks are the strongest.
- 2 days ago
Rate Alert
CLICKEDRachel Johnson
"Your personal best rate is here" · Rate Drop Alert
- 3 days ago
Lead Nurture
CLICKEDDavid Park
"Book me for a free 20-min consult" · Lead Nurture Sequence
- 4 days ago
Past Close
CLICKEDEmily Chen
"Happy home anniversary, Emily" · First-Close Anniversary
- Yesterday
Newsletter
OPENEDMichael Rodriguez
"Your June rate & market snapshot" · June Market Update
- Yesterday
Reminders
OPENEDLisa Thompson
"Quick rate check-in Lisa" · Quarterly Reminder
- 2 days ago
Educational
OPENEDBrian Martinez
"Pre-approval booklet for this week" · Pre-Approval 101
- 3 days ago
Educational
OPENEDKaren Foster
"Questions to ask your lender" · First-Time Buyer Series
Featured campaign · Newsletter · Sends weekly
Breaking News
A weekly email built around the biggest market-moving headlines for the mortgage world — via news, Fed actions, housing data — distilled in plain language your borrowers will actually read.
Activate Breaking News
Upcoming Aduvo webinar
June live: turning weekly recaps into Monday huddles
A 30-minute walk-through of how top-performing LOs and branches use Aduvo's recap data to drive Monday team meetings and weekly outreach. Live Q&A at the end.
When
Thu, Jun 19 · 1PM ET
Duration
30 min
Host
Aduvo team
Save Your Seat
Want a hand?
We've got you.
Pick what you need — we'll take it from there.
Marketing review
30-min strategy session
With Lyndsay · Marketing Lead
Walk through your recent campaigns, spot what's working, and map out your next move as a team.
Book with Lyndsay
Product training
1:1, tailored to you
With Matthew · Product Trainer
Walk through anything — from lists to campaigns to integrations. Bring your questions, we'll handle the rest.
Book with Matthew
Open Your Dashboard
Every Monday
Weekly summary
Then on Mondays, your week at a glance — what sent, who engaged, and what's coming next. Still no login required.
Aduvo <reports@aduvo.com>
Monthly summary · First of the month
May 2026
Hi Marcus,
Your May in review — what Aduvo did while you closed loans
May 2026 · the full month of activity, engagement, and momentum.
Campaigns sent
38
across all active programs
Messages sent
642
this month
↑ 22% vs AprPeople reached
341
unique opens
↑ 18% vs AprReplies & clicks
112
high-intent signals
↑ 31% vs AprThe month at a glance
You stayed in front of 341 people this month — without lifting a finger.
That's an average of 11 touches a day going out under your name, across birthdays, anniversaries, market updates, and educational sequences.
Top campaigns this month
What drove the numbers
- 17658%31
May Market Update
Newsletter
- 8471%22
Rate Drop Alert
Rate Alert
- 4768%14
Home Anniversary
Past Close
- 6249%18
First-Time Buyer Series
Lead Nurture
- 5544%12
Pre-Approval 101
Educational
High-intent signals worth a follow-up
5 people leaned in this month
Not every open matters. These ones do — patterns of behavior that usually precede a conversation.
- Call today
Jordan Hayes
Replied to Annual Mortgage Review — asked about a rate check
- Refi conversation
Priya Shah
Clicked equity update link 4 times in 8 days
- Send a personal note
Marcus Lee
Opened 6 of last 6 emails · past-close anniversary next week
- Rate check
Elena Ortiz
Clicked the Rate Drop Alert twice — hasn't refi'd since 2022
- Co-marketing plan
Sam Whitfield
Realtor partner — clicked 3 co-marketing drops
Contacts added
+27
from LOS syncs
New campaigns activated
3
Breaking News, Realtor Co-marketing, Rate Lock 101
The month ahead
41 touchpoints already scheduled · 22 birthdays · 18 loan anniversaries · 6 market updates.
All set. You don't need to do anything.
Open Your Dashboard
First of the month
Monthly review
On the first of the month, top campaigns, high-intent signals worth a follow-up, and momentum you didn't have to build.